Interim General Manager

Leadership continuity when you need it most

Interim General Manager

Leadership continuity when you need it most

Interim General Manager Service

At Promote People, we understand that transitions in key leadership roles can be challenging - especially in a busy, member-focused environment like a golf club. Whether your General Manager has recently moved on or you’re in the process of recruiting the right permanent replacement, our Interim General Manager Service ensures your club remains in capable hands throughout the interim.

We offer experienced, professional General Managers who can step in at short notice and maintain continuity for up to six months. Our stand-in GMs are handpicked from our network of trusted hospitality and leisure leaders, each with a strong track record in senior management roles. They are operationally sound, people-focused, and commercially astute - everything you’d expect from a senior club executive

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Flexible, Fast, and Professional

We can typically place an interim GM within a matter of days. Whether you need cover for a few weeks or several months, we’ll match you with a proven professional who brings confidence, stability, and clarity to your club’s leadership.

As specialists in golf club recruitment and consultancy, Promote People is uniquely placed to understand the demands of the role and the importance of cultural fit. We’ve supported hundreds of clubs across the UK and are trusted by committees, boards, and owners alike.

Why Choose a Interim General Manager?

Recruiting a permanent General Manager takes time - and rightly so. You need someone who aligns with your club’s culture, understands the needs of your members, and can lead your team with confidence. Rushing the recruitment process can lead to poor hires, which cost time and money in the long run.

Our temporary solution gives your board or management committee the breathing space to recruit properly, knowing that day-to-day operations and long-term planning are still being managed. It also ensures your members continue to receive a consistent experience, with no dip in standards or service

What Our Interim GMs Do

Our Interim General Managers don’t just “hold the fort” - they actively lead. Depending on your club’s needs, this can include:

  • Overseeing all aspects of club operations

  • Managing and motivating the clubhouse, greenkeeping, and pro shop teams

  • Handling member communications and engagement

  • Supporting budget control and commercial decision-making

  • Preparing the ground for a smooth handover to your incoming GM

Each placement starts with a tailored briefing to ensure our temporary GM hits the ground running. And throughout the assignment, we maintain regular contact with both the club and our interim manager to ensure expectations are being met.

Let's Talk

If your club is facing a leadership gap, don’t leave it to chance. Get in touch with Promote People today to discuss how our Interim General Manager Service can help your club stay on course while you recruit the right permanent leader.

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verb

  1. support or actively encourage; further the progress of
  2. raise to a higher position or rank

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